Growth Newsletter #199

July 25, 2024

It's a smoky day up here in Victoria.

Amongst the smoke, I'm sharing a simple 2-step exercise to uncover unexpected ways to pitch your product—with some classic examples of it in action.

I got the idea from Dan Nelken, an excellent creative copywriter. 

Let's dive into what you really sell

– Neal

Keeping with today's theme 😂. From @openlygayanimals


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The Demand Curve team knows paid acquisition, conversion, landing pages, and a lot more very well. If you’re lagging behind on your growth skills, let them teach you what you’re missing.
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Alex Kracov
Head of Marketing, Lattice